LIXIL Corporation (“LIXIL”, TSE Code: 5938), maker of pioneering water and housing products, celebrates its premium brand GROHE at Milan Design Week 2025 with a new immersive experience, the GROHE AQUA GALLERY, continuing through April 13 in the historic Garden Senato.
Featuring GROHE products as both efficient objects and crafted artifacts that deliver meaningful water experiences – function, form, and impact – the installation illustrates the bridge between humans, water, and the environment. One highlight is the Milan debut of GROHE Purefoam, with its proprietary foam technology that creates a unique bath-like sensation in the shower.

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Within the garden, the Aqua Atelier space invites guests to craft their own Aqua Poem before enjoying refreshments at the Aqua Bar. Constructed from recycled bottles, it highlights the environmental impact of plastic pollution and GROHE’s tangible solutions for tackling it.

“Design plays a crucial role in linking various aspects of our lives,” says Patrick Speck, Leader, LIXIL Global Design EMENA. “The GROHE AQUA GALLERY reflects the brand’s commitment to shaping a future where design, functionality, and responsibility coexist in perfect harmony, crafting the products and experiences that enable people to experience the ‘Pure Joy of Water.’”
For more information, please see GROHE’s newsroom page.
Press material and photos are available at the following link.