Acquisition represents an important step in LIXIL’s growth strategy in Americas region
Piscataway, NJ, December 14, 2022 – LIXIL Corporation (“LIXIL”, TSE Code: 5938), maker of pioneering water and housing products headquartered in Tokyo, has acquired Basco, a US-based shower door manufacturing company. The strategic acquisition enables LIXIL to expand its comprehensive kitchen and bath portfolio in the Americas and provide consumers with full showering and bathroom solutions.
“From ideas to installation, Basco’s capabilities will allow us to simplify the purchase journey for consumers and professionals and provide full showering solutions. The business is an excellent strategic fit for LIXIL in a segment that we had been seeking to strengthen for some time. Basco also shares LIXIL’s purpose to positively impact our communities and a culture of respect and collaboration. I am looking forward to welcoming the Basco team to LIXIL,” said Trey Northrup, Leader, LIXIL Americas.
Established in 1955, Basco is a family-owned business providing an extensive line of shower doors complete with glass tempering, glass fabrication and installation expertise. Basco is one of largest manufacturers of custom shower enclosures with strategic operational footprint across the US. The company’s strong presence on the East Coast, Midwest and Southeast regions will expand LIXIL’s reach in the bathroom category and bring LIXIL to the no. 4 position in the shower enclosures and doors segment.
In addition, Basco’s industry-leading lead times for custom shower doors and ability to ship stock doors in 2 days will expand the speed, capabilities and competitive edge of LIXIL’s supply chain in the US. The acquisition will also provide synergy opportunities between Basco’s glass tempering and glass fabrication expertise and LIXIL’s expertise in aluminum products to develop innovative total shower solutions.
“For years, Basco has created the highest quality of shower enclosures with beautiful designs and innovative features. I am confident that, combining with LIXIL’s reach and resources, together we will grow faster and expand market share across the United States.” said George Rohde, President & CEO, Basco Manufacturing Company
Basco employees will be retained by LIXIL; the company will run as a separate business unit for the foreseeable future.
In the Americas, LIXIL is home to iconic brands such as American Standard, GROHE, DXV, INAX, LIXIL Home Services and Amstan. To learn more about LIXIL’s pioneering initiatives and products that make better homes a reality for everyone, everywhere, visit lixil.com.
-End-
Media Contacts:
Payal Raj
payal.raj@lixil.com
Carly Sylvester
csylvester@hotpaperlantern.com
